THE ARCHITECT OF UNSHAKABLE EMPIRES
Dr. Toby Potter is not just a real estate investor—he is a transformation architect.
For over three decades, Toby has operated at the intersection of high-stakes business and deep personal mastery. He doesn’t just build portfolios; he builds the people who run them.
As CEO of Global Integrity Investments, he has navigated private equity, distressed assets, and complex capital structures. As a mentor to thousands, he has decoded the internal operating systems that drive elite performance.
He has proven one undeniable truth:
Your business will never outgrow your identity.
An extraordinary life doesn’t happen by accident. Guided by purpose and disciplined action, Dr. Toby Potter empowers leaders to rise higher and build what truly matters.
A Transformation Architect for
Faith-Driven Leaders
Dr. Toby Potter is a faith-driven business leader, keynote speaker, and transformational strategist who goes beyond motivational speaking to build systems that foster lasting change. Known as a “Transformation Architect,” Toby combines spiritual wisdom with high-performance principles to help audiences reset, refocus, and rise above distraction. With a speaking style that is direct, insightful, and grounded in real-world experience, he challenges leaders to pursue clarity, integrity, and execution rather than temporary inspiration. Since 1994, Toby has trained tens of thousands of individuals across 88 cities in nine countries, coaching leaders from over 35 nationalities and sharing stages with influential voices who champion moral clarity and civility.
From Humble Beginnings to
Purpose-Built Leadership
Born and raised in Colorado, Toby’s journey reflects humble beginnings and a relentless work ethic. Before earning national recognition, he built his first business with borrowed tools, mowing lawns and hauling trees door-to-door. This early grit laid the foundation for his evolution into a respected entrepreneur, rancher, speaker, and coach. Toby’s belief that true transformation is engineered, not emotional, shapes his teaching: faith without discipline leads to drift, and dreams without systems lead to burnout. Through programs like ASCEND, IGNITE, and The Unshakable Paradigm, he equips leaders to break cycles of distraction, rediscover their purpose, and rebuild from the inside out.
Building an Unshakable Legacy
at Home and Beyond
Building an Unshakable Legacy at Home and Beyond
Today, Toby lives in McKinney, Texas with his wife Angie and their children, where he balances family life with mentoring the next generation of leaders. Even with global travel and international engagements, his roots remain firmly planted in American soil, shaped by family, southern values, and a commitment to stewardship. Whether on a ranch, in a boardroom, or on stage, Toby’s legacy centers on empowering others to lead with discipline, purpose, and unshakable conviction—ensuring audiences don’t just leave inspired, but leave with a blueprint for measurable transformation.
The Operator (Business)
Building Systems, Not Just Hype
Through Empire OS, Toby helps founders and CEOs replace chaos with execution rhythms—transforming bottlenecked businesses into scalable machines.
The Investor (Real Estate)
Playing the Game of Kings
Real estate is not a side hustle—it is a discipline. Through the Legacy System, Toby teaches investors how to acquire assets, structure capital, and manage risk with institutional-level precision.
The Mentor (Personal Growth)
Mastering the Internal World
Success without stability is a trap. Inside the IGNITE Community, Toby leads high-performers through the “Crisis to Crown” journey—building the mental and spiritual resilience required for sustained leadership.
GALLERY
Brad Lea
Dropping Bombs Podcast
Ryan Garland
Paradyme
Lloyd Winnecke
Former Mayor of Evansville
John Hornik
Private Lender Law & Mayor of Marlboro Township, NJ
JT Foxx
#1 Business Coach
John Beacham & Eli Novey (Toorak Capital Partners), John Hornik (Private Lender Law)
JT Foxx
#1 Business Coach
Hugh Hilton
A&M CapRE
Forbes Riley
Queen of the Pitch
John Paul DeJoria
Paul Mitchell & Patron Spirits Company
Tim Mai
Freedom Capital
Chris Bentley
Social 333 podcast
Eric Abramovich
Roc360
Chukky Okobi
2005 NFL SuperBowl Champion with Pittsburgh Steelers
Richard Wilson
CEO of The Family Office
Montana Jordan
Actor "Young Sheldon"
Brian Alazzawi
Veteran, Actor "Warfare", Performance Specialist
Kevin Harrington
Inventor of Infomercial, OG on Shark Tank
Patrick Mahomes
NFL Quarterback and SuperBowl Champion
Patrick Mahomes
NFL Quarterback and SuperBowl Champion
Neal McDonough
American Actor "Yellowstone" & "The Last Rodeo"
Jason Garrett
Former Dallas Cowboys NFL Head Coach
JT Foxx (#1 Business Coach) & John Paul DeJoria (Paul Mitchell, Patron)
“I made a decision early on that my life would stand for something greater than success alone — it would be built on purpose, discipline, and service.”
Dr. Toby Potter
Testimonial
A Trusted Partner Since Day One
We have done business with Toby and the Global team since 2015. Not only has Toby helped us with financing, he has hooked us up with an excellent contractor. Beyond that, he has helped us on sourcing materials, design ideas and just being that voice of reason every investor needs. Cannot say enough good things about these folks!
Guy Hodges
Reliable Team
The team at Global Integrity Finance are super easy to deal with and work hard to get you funded. They provide great customer service and are always available when I need them. I have enjoyed working with Toby and all the people over there.
Marilyn Adamo
Dedicated Leader & Expert
Dr. Toby Potter is one of the most hard working professionals I’ve ever worked with over the past 8 or so years. As the CEO of Global Integrity Finance, he is a tremendous source of knowledge in the real estate and mortgage industry. I’ve worked with him in the past and he is a dedicated leader and an awesome motivator. He knows how to build a team of professionals who can get the job done. I count him as a friend as well as business associate.
Mary Salmon
Exceptional Support Team
The Secret to Capturing True Success: Absolutely amazing. Success isn’t just about the number of profitable deals you close. It’s also about conquering the battles that occur within you. It’s about gaining control of yourself physically, mentally, and spiritually. To be successful in the outer world, you need to control your inner world. We know Dr. Toby Potter personally and he is the embodiment of everything he teaches in his book. He has been an incredible role model and mentor for us. Reading this book will only make you better.
Peter Adamo
(The Unshakable Self)
This book changed my way of thinking about difficult times.” “I highly recommend this book. Just finished reading it. Thanks Toby!
Saundra Johnson Readdick
Thought Provoking
I just finished reading your book and really enjoyed it. It was thought-provoking and motivating for me, and I think it has good advice for just about everybody. Congratulations, I hope it's a great success for you.
Helen Leflar
(The Unshakable Self)
A Book that Changes Everything!!!: Toby is a successful entrepreneur who cares deeply for his people and partners. This is a must read for anyone who wants to be successful. Love it!
Stay Focused and Unshakable
Wow: What a great read! It is so simple to drift, this book gives you a guide to help stay focused and become Unshakable. Thank you for this wonderful book.
Real Transformation Starts Here
Your words aren’t just encouragement, they’e alignment commands. And the transformation is real because you laid the foundation that requires each of us to rise with discipline, integrity, and vision.
Marilyn Adamo
(The Unshakable Self) - "Fabulous Read"
I wanted to thank you for your video. It really hit me right in the feels. You hit the nail on the head. It is so accurate and I never take time for me. I always feel like I need to be at the top and if I take time for myself I’m being lazy. I ordered your first book on Kindle and read it straight through in about 2 hours. What a fabulous read! I look forward to reading the 2nd now. You are inspiring! I am so thankful to have met you and be part of this group. I really look forward to your program and working with you and the Adamos. I knew the first time we met that your energy and insight was something I wanted to be around. Thank you again.
Sarah Taylor
(The Unshakable Self) - "More than a Book"
Just finished The Unshakable Self by Dr. Toby Potter and this is more than a book. It's a recalibration. In a community of deal makers, lenders, and builders, it's easy to focus on activity. But what Toby reminds us is that identity beats activity, and the real ROl starts in the mind, body and spirit. The chapter on reclaiming your inner battlefield hit especially hard. In my own path, I've learned that discipline isn't a task list — it's a trained internal awareness. That awareness determines how I show up in business, how I lead, how I decide. This book made it clear: the real leverage isn't external. It's the internal alignment that makes everything else compound. If you're part of my community, or you're serious about the long game - read it. @Dr. Toby Potter - respect. Not just for the content, but for living it.
ANN MUNRO
A Trusted Partner Since Day One
We have done business with Toby and the Global team since 2015. Not only has Toby helped us with financing, he has hooked us up with an excellent contractor. Beyond that, he has helped us on sourcing materials, design ideas and just being that voice of reason every investor needs. Cannot say enough good things about these folks!
Guy Hodges
Reliable Team
The team at Global Integrity Finance are super easy to deal with and work hard to get you funded. They provide great customer service and are always available when I need them. I have enjoyed working with Toby and all the people over there.
Marilyn Adamo
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