BECOME THE UNSHAKABLE INVESTOR
In real estate, ignorance is expensive. One bad deal can wipe out years of effort, destroy your reputation, and lock you out of future opportunities.
Most investors gamble on guesswork, outdated strategies, and hope. That’s why they stay stuck — losing deals, overpaying, and missing out on wealth.
The Unshakable Investor exists so you never have to operate blind. Inside, you’ll learn how to:
- Negotiate deals others think impossible
- Protect your downside and maximize upside
- Build a network that brings you deals and capital
- Avoid costly mistakes that can end your investing career
Without this knowledge, you’re playing a dangerous game — and the market always punishes the unprepared.
If you want to win in real estate, you can’t afford not to be an Unshakable Investor
ABOUT TOBY POTTER
Toby Potter is a battle-forged leader, real estate investor, and transformation coach whose life reads like a war story with a resurrection arc. Born into chaos and raised by grit, Toby came up swinging — navigating abandonment, abuse, rebellion, and the ache of broken family ties.
By ten, he was sent from California back to Oklahoma to “straighten out.” By twenty, he’d already lived more life than most — from landscaping grit to the doorstep of the Marine Corps Officer Candidate School, which he turned down to care for his dying father. Duty over dream. Sacrifice over spotlight. But he didn’t stay stuck.
Toby fought his way into real estate with no silver spoon and no safety net. He built a portfolio brick by brick, using every scar as fuel. He’s secured multimillion-dollar deals through creative finance, mastered Wall Street-level underwriting, and led Global Integrity Investments through economic chaos while creating generational wealth for investors across the country.
His leadership style? Unapologetically raw. He doesn’t sell hype or hustle culture — he teaches transformation rooted in three pillars: Find the Right Deal, Access the Capital, Get the Knowledge. His voice carries because his hands are calloused from the work. His strategies convert because they were born in the trenches, not in a classroom.
Toby is also the author of The Unshakable Self and the architect of a personal development system that blends spiritual wisdom, mental clarity, and daily protocol into a full-throttle identity shift. Through his 28-day transformation challenge, live coaching, and founder webinars, he doesn’t just teach — he demands reflection, sacrifice, and execution. He believes wealth is earned through clarity, built through integrity, and sustained by discipline.
This is not a man who found success. This is a man who forged it.
COURSE PREVIEW
This isn’t a motivational course. It’s a daily protocol for real change.
In just 28 days, you’ll rebuild your mental focus, spiritual clarity, and physical discipline through a proven structure designed for high performers who feel stuck, scattered, or burnt out. Whether you’re a leader, entrepreneur, or someone fighting to reclaim control, this course gives you a full-spectrum system to reset your habits, reconnect with your purpose, and lead with integrity — from the inside out.
You’ll learn how to:
Anchor your identity beyond circumstances or titles
Master daily habits that build emotional and physical resilience
Quiet mental chaos and replace it with focused, disciplined thought
Lead in business and life from a place of conviction — not reaction
This is not about hype. It’s about becoming unshakable.
If you’re tired of drifting and ready to lead yourself with clarity, power, and purpose — this is your starting point.
Mental Fortitude
Learn how to take control of your thoughts before they take control of you. This protocol trains you to identify self-sabotaging narratives, silence internal chaos, and develop the clarity and consistency needed to lead yourself with purpose—no matter the pressure.
Spiritual Authority
Learn how to anchor your identity in something deeper than achievement, status, or approval. Following this Protocol, you’ll reclaim your spiritual authority—learning to lead from a place of surrender, conviction, and alignment with divine purpose. When life shakes, your foundation won’t.
Physical Stewardship
Your body is the engine of your mission. Learn how to fuel it with lasting energy, discipline, and strength. This section equips you with the daily habits, physical standards, and accountability practices to steward your health with excellence—because you can’t lead well if your body breaks beneath the weight.
Daily Integrity Protocol
If your habits are out of alignment, your life will be too. This isn’t just a routine—it’s a battle-tested system for building discipline that sticks. You’ll learn how to lock in daily rituals that create clarity, momentum, and results—so you stop drifting and start dominating every day with purpose.
COACHING, REAL ESTATE, SPEAKING
PUBLISHED WORKS
Gain deeper insights into real estate, leadership, and personal growth. Toby shares decades of experience through practical, purpose-driven books designed to equip and inspire entrepreneurs, investors, and leaders at every stage.
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The Unshakable Self
Rebuild your life from the inside out.
This powerful guide helps you master mental resilience, spiritual clarity, and physical discipline to create a life of purpose, strength, and stability. Whether you’re starting fresh or seeking to level up, The Unshakable Self is your blueprint for lasting transformation. -
Building Wealth Building Legacy
Building Wealth, Building Legacy: The Entrepreneur’s Guide
Co-authored with Kevin Harrington, this essential guide delivers real-world wisdom, battle-tested strategies, and cautionary tales from entrepreneurs who turned adversity into wealth. Learn how to protect your business, scale with confidence, raise capital, and build a personal brand that lasts beyond your lifetime. Whether you’re just starting out or scaling your empire, this book will equip you to build lasting wealth and a legacy that matters. -
Battlefield Mind
BattleField Mind: Win the War Within or Lose Everything
BattleField Mind isn’t just a mindset book—it’s a survival guide for high achievers at war with their own self-doubt. Through daily protocols and mental mastery strategies forged in adversity, Toby Potter gives you the tools to conquer negative spirals and rewire your identity for lasting resilience. If you’re ready to stop drifting and start winning the war within, this book will make you unshakable. -
Empire Forged
EMPIRE FORGED: She Built What They Said She Couldn’t
Empire Forged is the unapologetic battlefield manual for women who refuse to play small or stay silent. Merging spiritual fire with executive strategy, this book arms you to break free from limiting beliefs, lead with conviction, and architect a legacy business that heals generations. Featuring stories from trailblazing women and biblical heroines alike, it’s your spiritual permission slip to lead boldly and build what others said you couldn’t. -
God-Forged & Battle-Tested
GOD-FORGED & Battle-Tested: The Sacred Grind of a WARRIOR MOM
This is not just a memoir—it’s a rallying cry for every mother fighting silent battles and building legacies behind the scenes. GOD-FORGED & Battle-Tested exposes the sacred, gritty, and transformative grind of motherhood, blending faith, resilience, and relentless love. If you’re a mom who rises, fights, and prays through every storm, this book is your reminder that your grind is holy—and you were born for this sacred war. -
The Fireproof Investor
The FireProof Investor: Finding the Right Properties in Today’s Disruptive Times
Burn the excuses and build an unbreakable real estate empire with The FireProof Investor. Drawing from real-world experience and over 3,800 funded deals, Toby Potter reveals how to spot life-changing opportunities,
analyze deals with confidence, and create lasting wealth in any market. This isn’t about luck—it’s about becoming relentless, strategic, and truly fireproof. -
No Money? No Excuse!
No Money, No Problem…Buying Real Estate Made Easy!: How To Buy Real Estate With No Money
If you think you need cash to buy real estate, think again. No Money, No Problem is the real estate investor’s step-by-step blueprint for funding deals without your own money, using proven strategies for hard money, private money, and equity partners. Packed with real examples, pitch templates, and weekly action systems, this book will help you close your first deal—even if you’re starting from zero. -
THE CONFIDENCE SWITCH: OWN THE ROOM BEFORE YOU OWN THE ASSET
Flip your inner game and dominate the real estate arena.
If you think confidence is something you’re born with, think again. The Confidence Switch is your hands-on manual for building bulletproof certainty and commanding any room—on demand. Backed by real-world deal stories, field-tested frameworks, and micro-action routines, this book gives you the exact steps to upgrade your mindset, lead with authority, and make decisive moves when it matters most. Whether you’re new to the game or ready to level up, you’ll learn how to flip hesitation into unstoppable momentum—no matter your starting point.
GALLERY
Brad Lea
Dropping Bombs Podcast
Ryan Garland
Paradyme
Lloyd Winnecke
Former Mayor of Evansville
John Hornik
Private Lender Law & Mayor of Marlboro Township, NJ
JT Foxx
#1 Business Coach
John Beacham & Eli Novey (Toorak Capital Partners), John Hornik (Private Lender Law)
JT Foxx
#1 Business Coach
Hugh Hilton
A&M CapRE
Forbes Riley
Queen of the Pitch
John Paul DeJoria
Paul Mitchell & Patron Spirits Company
Tim Mai
Freedom Capital
Chris Bentley
Social 333 podcast
Eric Abramovich
Roc360
Chukky Okobi
2005 NFL SuperBowl Champion with Pittsburgh Steelers
Richard Wilson
CEO of The Family Office
Montana Jordan
Actor "Young Sheldon"
Brian Alazzawi
Veteran, Actor "Warfare", Performance Specialist
Patrick Mahomes
NFL Quarterback and SuperBowl Champion
Kevin Harrington
Inventor of Infomercial, OG on Shark Tank
Patrick Mahomes
NFL Quarterback and SuperBowl Champion
Patrick Mahomes
NFL Quarterback and SuperBowl Champion
Neal McDonough
American Actor "Yellowstone" & "The Last Rodeo"
Jason Garrett
Former Dallas Cowboys NFL Head Coach
JT Foxx (#1 Business Coach) & John Paul DeJoria (Paul Mitchell, Patron)
Insights from Toby
TESTIMONIALS
Real stories from clients, partners, and students who’ve experienced lasting impact through Toby’s coaching, real estate guidance, and speaking. Their words say it best.
A Trusted Partner Since Day One
We have done business with Toby and the Global team since 2015. Not only has Toby helped us with financing, he has hooked us up with an excellent contractor. Beyond that, he has helped us on sourcing materials, design ideas and just being that voice of reason every investor needs. Cannot say enough good things about these folks!
Guy Hodges
Reliable Team
The team at Global Integrity Finance are super easy to deal with and work hard to get you funded. They provide great customer service and are always available when I need them. I have enjoyed working with Toby and all the people over there.
Marilyn Adamo
Dedicated Leader & Expert
Toby Potter is one of the most hard working professionals I’ve ever worked with over the past 8 or so years. As the CEO of Global Integrity Finance, he is a tremendous source of knowledge in the real estate and mortgage industry. I’ve worked with him in the past and he is a dedicated leader and an awesome motivator. He knows how to build a team of professionals who can get the job done. I count him as a friend as well as business associate.
Mary Salmon
Exceptional Support Team
The Secret to Capturing True Success: Absolutely amazing. Success isn’t just about the number of profitable deals you close. It’s also about conquering the battles that occur within you. It’s about gaining control of yourself physically, mentally, and spiritually. To be successful in the outer world, you need to control your inner world. We know Toby Potter personally and he is the embodiment of everything he teaches in his book. He has been an incredible role model and mentor for us. Reading this book will only make you better.
Peter Adamo
(The Unshakable Self)
This book changed my way of thinking about difficult times.” “I highly recommend this book. Just finished reading it. Thanks Toby!
Saundra Johnson Readdick
Thought Provoking
I just finished reading your book and really enjoyed it. It was thought-provoking and motivating for me, and I think it has good advice for just about everybody. Congratulations, I hope it's a great success for you.
Helen Leflar
Real Transformation Starts Here
Your words aren’t just encouragement, they’e alignment commands. And the transformation is real because you laid the foundation that requires each of us to rise with discipline, integrity, and vision.
Marilyn Adamo
(The Unshakable Self) - "Fabulous Read"
I wanted to thank you for your video. It really hit me right in the feels. You hit the nail on the head. It is so accurate and I never take time for me. I always feel like I need to be at the top and if I take time for myself I’m being lazy. I ordered your first book on Kindle and read it straight through in about 2 hours. What a fabulous read! I look forward to reading the 2nd now. You are inspiring! I am so thankful to have met you and be part of this group. I really look forward to your program and working with you and the Adamos. I knew the first time we met that your energy and insight was something I wanted to be around. Thank you again.
Sarah Taylor
(The Unshakable Self) - "More than a Book"
Just finished The Unshakable Self by Toby Potter and this is more than a book. It's a recalibration. In a community of deal makers, lenders, and builders, it's easy to focus on activity. But what Toby reminds us is that identity beats activity, and the real ROl starts in the mind, body and spirit. The chapter on reclaiming your inner battlefield hit especially hard. In my own path, I've learned that discipline isn't a task list — it's a trained internal awareness. That awareness determines how I show up in business, how I lead, how I decide. This book made it clear: the real leverage isn't external. It's the internal alignment that makes everything else compound. If you're part of my community, or you're serious about the long game - read it. @Toby Potter - respect. Not just for the content, but for living it.
ANN MUNRO
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Whether you’re looking to grow in real estate, leadership, or life, let’s move forward together.
